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	<title>Comments on: The &quot;Rule of Three&quot; For Content Marketing and Content Creation</title>
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		<title>By: J. Marie Koonce</title>
		<link>http://www.clay-collins.com/blog/the-rule-of-three-for-content-marketing/#comment-4501</link>
		<dc:creator>J. Marie Koonce</dc:creator>
		<pubDate>Fri, 23 Jul 2010 01:24:44 +0000</pubDate>
		<guid isPermaLink="false">http://www.projectmojave.com/blog/?p=2099#comment-4501</guid>
		<description>This is definitely a timeless post that anyone with a blog needs to listen to.</description>
		<content:encoded><![CDATA[<p>This is definitely a timeless post that anyone with a blog needs to listen to.</p>
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		<title>By: George Kao</title>
		<link>http://www.clay-collins.com/blog/the-rule-of-three-for-content-marketing/#comment-4500</link>
		<dc:creator>George Kao</dc:creator>
		<pubDate>Sat, 05 Jun 2010 10:37:43 +0000</pubDate>
		<guid isPermaLink="false">http://www.projectmojave.com/blog/?p=2099#comment-4500</guid>
		<description>&quot;Crush It&quot;, one of the most well-known recent books on social media, encourages exactly the opposite of what your video above suggests: that book says to create tons of content every day and respond to every post on every blog in your niche everyday.&lt;br&gt;&lt;br&gt;The same book also encourages people to work on social media 80+ hours a week, every week for a year, if they want a realistic hope of making money online with their content!&lt;br&gt;&lt;br&gt;I&#039;m *much* more in your camp, Clay.  Thanks to the right mentorship (including yours!) I&#039;ve been able to achieve financial success online, within 1 year, teaching my own passion+expertise, and doing it all working LESS than 40 hours a week, sometimes taking several weeks (or a month) off.  &lt;br&gt;&lt;br&gt;For us who are naturally passionate, the aim should always be to do less, so that with less time to work, we will naturally do the important.</description>
		<content:encoded><![CDATA[<p>&#8220;Crush It&#8221;, one of the most well-known recent books on social media, encourages exactly the opposite of what your video above suggests: that book says to create tons of content every day and respond to every post on every blog in your niche everyday.</p>
<p>The same book also encourages people to work on social media 80+ hours a week, every week for a year, if they want a realistic hope of making money online with their content!</p>
<p>I&#39;m *much* more in your camp, Clay.  Thanks to the right mentorship (including yours!) I&#39;ve been able to achieve financial success online, within 1 year, teaching my own passion+expertise, and doing it all working LESS than 40 hours a week, sometimes taking several weeks (or a month) off.  </p>
<p>For us who are naturally passionate, the aim should always be to do less, so that with less time to work, we will naturally do the important.</p>
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		<title>By: neilsisson</title>
		<link>http://www.clay-collins.com/blog/the-rule-of-three-for-content-marketing/#comment-4499</link>
		<dc:creator>neilsisson</dc:creator>
		<pubDate>Tue, 18 May 2010 20:30:42 +0000</pubDate>
		<guid isPermaLink="false">http://www.projectmojave.com/blog/?p=2099#comment-4499</guid>
		<description>Hey Clay, great video thanks. Definitely the best in the series so far! I&#039;m currently developing the lead generating content for my blog (to capture people&#039;s emails) and I had every intention of re-purposing content but this idea of &quot;evergreen&quot; content and that way of looking at things is new to me and awesome! &lt;br&gt;&lt;br&gt;On your trip to Italy: living in Ireland and loving Italian food I&#039;ve been there literally dozens of times. Personally I think Rome is one of the MUST SEE cities of the world. Its where everything started. Its a little nuts but as long as you aren&#039;t driving there its fine. (plenty of taxi&#039;s and trains) driving outside of rome in Italy is fine, but the roads are quite narrow.&lt;br&gt;&lt;br&gt;Venice is amazing but expensive, Florence is my personal favourite for atmosphere. If you do end up with a car and are thinking about seeing some cool places I&#039;d recommend San Gimignano (magical little medieval walled town in Tuscany). I&#039;d also recommend a sat nav! &lt;br&gt;&lt;br&gt;Only other advice I&#039;d give is to stay away from Pisa airport if at all possible. Ciao! Neil</description>
		<content:encoded><![CDATA[<p>Hey Clay, great video thanks. Definitely the best in the series so far! I&#39;m currently developing the lead generating content for my blog (to capture people&#39;s emails) and I had every intention of re-purposing content but this idea of &#8220;evergreen&#8221; content and that way of looking at things is new to me and awesome! </p>
<p>On your trip to Italy: living in Ireland and loving Italian food I&#39;ve been there literally dozens of times. Personally I think Rome is one of the MUST SEE cities of the world. Its where everything started. Its a little nuts but as long as you aren&#39;t driving there its fine. (plenty of taxi&#39;s and trains) driving outside of rome in Italy is fine, but the roads are quite narrow.</p>
<p>Venice is amazing but expensive, Florence is my personal favourite for atmosphere. If you do end up with a car and are thinking about seeing some cool places I&#39;d recommend San Gimignano (magical little medieval walled town in Tuscany). I&#39;d also recommend a sat nav! </p>
<p>Only other advice I&#39;d give is to stay away from Pisa airport if at all possible. Ciao! Neil</p>
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		<title>By: Mike Roosa</title>
		<link>http://www.clay-collins.com/blog/the-rule-of-three-for-content-marketing/#comment-4498</link>
		<dc:creator>Mike Roosa</dc:creator>
		<pubDate>Mon, 10 May 2010 08:02:54 +0000</pubDate>
		<guid isPermaLink="false">http://www.projectmojave.com/blog/?p=2099#comment-4498</guid>
		<description>Interesting stuff for sure.  Wow, I&#039;ve been posting expiring content every day!  Just found this site and I&#039;ll definitely be back.</description>
		<content:encoded><![CDATA[<p>Interesting stuff for sure.  Wow, I&#39;ve been posting expiring content every day!  Just found this site and I&#39;ll definitely be back.</p>
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		<title>By: Steve’s Sunday Selections – May 9th, 2010 &#124; Steve Scott Site</title>
		<link>http://www.clay-collins.com/blog/the-rule-of-three-for-content-marketing/#comment-4497</link>
		<dc:creator>Steve’s Sunday Selections – May 9th, 2010 &#124; Steve Scott Site</dc:creator>
		<pubDate>Sun, 09 May 2010 18:18:25 +0000</pubDate>
		<guid isPermaLink="false">http://www.projectmojave.com/blog/?p=2099#comment-4497</guid>
		<description>[...] liked Clay’s video post about the “Rule of Three” for creating and marketing your content. This is an important lesson to learn here if you’re [...]</description>
		<content:encoded><![CDATA[<p>[...] liked Clay’s video post about the “Rule of Three” for creating and marketing your content. This is an important lesson to learn here if you’re [...]</p>
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		<title>By: Clay Collins</title>
		<link>http://www.clay-collins.com/blog/the-rule-of-three-for-content-marketing/#comment-4496</link>
		<dc:creator>Clay Collins</dc:creator>
		<pubDate>Fri, 07 May 2010 21:13:57 +0000</pubDate>
		<guid isPermaLink="false">http://www.projectmojave.com/blog/?p=2099#comment-4496</guid>
		<description>And I&#039;m looking forward to seeing it.</description>
		<content:encoded><![CDATA[<p>And I&#39;m looking forward to seeing it.</p>
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		<title>By: Clay Collins</title>
		<link>http://www.clay-collins.com/blog/the-rule-of-three-for-content-marketing/#comment-4495</link>
		<dc:creator>Clay Collins</dc:creator>
		<pubDate>Fri, 07 May 2010 19:09:57 +0000</pubDate>
		<guid isPermaLink="false">http://www.projectmojave.com/blog/?p=2099#comment-4495</guid>
		<description>Darragh, I&#039;m honored that you stopped by.  And regarding thinking about this stuff in regards to your blog . . . I&#039;ve only started thinking this way about social media content for the last 6 months or so.  I think marketers are only JUST starting to figure all of this stuff out.</description>
		<content:encoded><![CDATA[<p>Darragh, I&#39;m honored that you stopped by.  And regarding thinking about this stuff in regards to your blog . . . I&#39;ve only started thinking this way about social media content for the last 6 months or so.  I think marketers are only JUST starting to figure all of this stuff out.</p>
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		<title>By: lsaul</title>
		<link>http://www.clay-collins.com/blog/the-rule-of-three-for-content-marketing/#comment-4494</link>
		<dc:creator>lsaul</dc:creator>
		<pubDate>Fri, 07 May 2010 12:38:56 +0000</pubDate>
		<guid isPermaLink="false">http://www.projectmojave.com/blog/?p=2099#comment-4494</guid>
		<description>The site is still very much a work in progress. Once I nail down the professional video creation, then things will open up a bit more. Also, can&#039;t wait to finally get my first ebook together.&lt;br&gt;&lt;br&gt;Looking forward to sharing it with you.</description>
		<content:encoded><![CDATA[<p>The site is still very much a work in progress. Once I nail down the professional video creation, then things will open up a bit more. Also, can&#39;t wait to finally get my first ebook together.</p>
<p>Looking forward to sharing it with you.</p>
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		<title>By: Joshua</title>
		<link>http://www.clay-collins.com/blog/the-rule-of-three-for-content-marketing/#comment-4490</link>
		<dc:creator>Joshua</dc:creator>
		<pubDate>Thu, 06 May 2010 16:24:46 +0000</pubDate>
		<guid isPermaLink="false">http://www.projectmojave.com/blog/?p=2099#comment-4490</guid>
		<description>Thanks for the clarification...that makes a lot of sense.&lt;br&gt;&lt;br&gt;Unfortunately, I don&#039;t have any travel tips for Italy, but I hope you and your mom have a blast!</description>
		<content:encoded><![CDATA[<p>Thanks for the clarification&#8230;that makes a lot of sense.</p>
<p>Unfortunately, I don&#39;t have any travel tips for Italy, but I hope you and your mom have a blast!</p>
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		<title>By: Darragh Kelly</title>
		<link>http://www.clay-collins.com/blog/the-rule-of-three-for-content-marketing/#comment-4489</link>
		<dc:creator>Darragh Kelly</dc:creator>
		<pubDate>Thu, 06 May 2010 15:19:46 +0000</pubDate>
		<guid isPermaLink="false">http://www.projectmojave.com/blog/?p=2099#comment-4489</guid>
		<description>Great post Clay, long may you reuse it!:-) I create a lot of training material and having what I call an ecological outlook is paramount to your survival, what I mean to say is you-ve got to create recyclable contents.&lt;br&gt;&lt;br&gt;Funnily enough though I never thought about it in regards to my blog. A great post is one that makes you rethink what you have already implemented and change if for the better: Great post Clay, enjoy Italy!</description>
		<content:encoded><![CDATA[<p>Great post Clay, long may you reuse it!:-) I create a lot of training material and having what I call an ecological outlook is paramount to your survival, what I mean to say is you-ve got to create recyclable contents.</p>
<p>Funnily enough though I never thought about it in regards to my blog. A great post is one that makes you rethink what you have already implemented and change if for the better: Great post Clay, enjoy Italy!</p>
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